Investors have been pulling money from UK equity funds for years.
According to the Investment Association, the UK All Companies sector has been the worst-seller among retail investors in seven of the past 10 years with more than £10bn of net outflows in the past year alone.
But this narrative has been accompanied by the repeated claim among many portfolio managers that UK equities offer very good value. This, however, has not moved the dial.
And this in turn has prompted agonising about what can be done by the government and the Financial Conduct Authority to make the UK stock market a more attractive proposition.
All manner of ideas have been put forward to turn the London Stock Exchange - home to many dividend favourites such as mining companies and banks - to a hotbed of innovation and start-ups.
But will these succeed? And does the problem facing the UK market lie in its popularity among income-seekers? If so, how can this be addressed?
These questions, among others, are the ones we seek to answer in this special report, which is supported by JPMorgan Asset Management.